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-> THE APERITIF A LA FRANÇAISE TURNS 5 THIS YEAR ! On June 5th, 2008, 24 countries the world over will be celebrating this international event
Press release, may 2007
Download :
Contact : ghislaine.plus@sopexa.com
-> "From natural to supernatural : the power of food"
For the 4th year running, "l'Université Saveurs & Savoirs", proposed by Sopexa, Sorbonne University Paris 4, and the Association "Terroirs & Cultures" returns to the Sorbonne for a week of evening debates.
It will be an opportunity for the invitees (general public, press, students, and members of the food industry), to exchange their views about food and explore related issues during four debates held every evening from Monday to Thursday from 6.30pm to 8pm.
The theme this year is : "From natural to supernatural : the power of food"
• Monday 27th November: "Food and origin : is terroir edible?"
• Tuesday 28th November: "Modern food and seasons : Is there any longer a link between modern eating habits and nature?"
• Wednesday 29th November: "Food and society : are our eating habits influenced by other people's regard?"
• Thursday 30th November: "Able to nourish the body and enchant the soul: is food magic?"
Speakers :
Alberto CAPATTI, rettore de l'Université des Sciences Gastronomiques de Pollenzo (Italie),
Jean-Michel COHEN, médecin, nutritionniste,
Jean-Pierre MOCHO, Président de la Fédération Française du Prêt-à-porter Féminin,
Claude VERMOT-DESROCHES, Producteur de Comté,
Jacques PUISAIS, Président fondateur de l'Institut du Goût,
Madeleine FERRIERES, Professeur à l'Université d'Avignon,
Dominique CHARDON, Président de Sopexa,
Jean-Robert PITTE, Président de l'Université Paris-Sorbonne (Paris IV.
The conferences will be in French
Free access after registration.
Contact : universitesaveursetsavoirs@sopexa.com
-> The 2006 SIAL Novelty: visit the French Export Corner located in the entrance of Hall 5
The SIAL, inescapable meeting for people working in the food industry, welcomed 5 256 exhibitors who came from 99 countries and more than 136 000 guests in 2004.
France is a key actor in the world food-processing industry: 1300 French exhibitors from all food areas and circuits (food service, consumer products, RHD…) will be at the SIAL in Paris next October and will show, particularly through the French regions, a great variety of products available. The French presence will provide solutions to your needs of variety, quality, traceability…
This year, Sopexa makes a splash with the French Export Corner.
The French Export Corner includes:
 An area to meet with the French exporters of food,
An orientation area with interactive terminals to identify more quickly companies corresponding to your search and to establish your personalized route on the show,
A "showroom" area to discover the French products available at the SIAL: the novelties and diversity,
An activity area: with tasting, culinary demonstrations, testimonies of companies...
The experts of the international network of Sopexa Groupe as well as those of the economic missions of Ubifrance will welcome you on this space for personalized advice.
Find us on the French Export Corner, meet the French actors necessary for your business approach and this way optimize your time of visit at the SIAL.
Our teams will meet you from the 22nd to the 26th of October 2006 at the Exhibition Center of Paris - Villepinte - Hall 5A aisle H.
This action is led with the support of the Ministry of Agriculture and Fishing, and in partnership with the SIAL and UBIFRANCE. This area will also host the following institutions: the Office of Breeding, FNCRA, ADEPTA, AFII, UNODI and the magazine MOCI.
Telephone : 33 1 55 37 51 30
Contact : ghislaine.plus@sopexa.com
-> Discover the flavours of France at FHA 2006 (Singapore)
April 2006
French Pavilion larger than before, featuring 45 French companies
Olives from Provence, foie gras from Quercy-Perigord, belon and claire oysters from the Brittany Coast, wines from Bordeaux….These are just some of the gourmet offerings French producers will be showcasing at the upcoming Food & Hotel Asia 2006 between 25 and 28 April 2006.
Discover France's delectable flavors at the French Pavilion at Hall 2 of the Singapore Expo. Larger than ever before - covering an expanse of almost 370 square metres - the Pavilion will highlight the offerings of 45 French companies. Of these, there are 35 food companies, nine beverage companies and Comite Regional de Promotion Provence Alps Cote D'Azur; is a regional committee responsible for promotion of products from Provence Alps Cote D'Azur. Among the companies who will be present are Onetik SAS, Laita, Lactalis, Alain de Welle Domaine Pinchinat, SA Monbana, Andresy Confitures, Teisseire, Eclor.
Born from a deep-rooted tradition of gastronomy, produce from France bears the mark of excellence, and is undoubtedly among the finest the world can offer. At the Pavilion, you'll find a diversity of quality French products from olive oil and marinated fresh olives from Provence, foie gras, duck confit, and canned gourmet foods from Quercy-Perigord, to mustards and vinegars, spices and cheeses. There are also fruit jams, confitures, pastry, chocolate and other delightful French confectionery. You'll also find unique products including forest mushrooms, shellfish harvested from the French coast - such as belon and claire oysters, blue lobster, spider crab, velvet crab, bouchot mussels, whelks, clams - and fruit products like fresh fruit purees, ice creams, coulis, and more. Last but not least, there are naturally also French wines - from the Rhone Valley, Provence, the Vaucluse, Bordeaux - and other beverages.
Many of the companies present at the French Pavilion have a long history of producing high quality foods developed from a deeply rooted gastronomic tradition. Meet a vinegar and mustard maker in the business since 1797, a company which has been developing fruit syrups since 1720, specialists in upmarket pastry and confectionery, cheese makers, wine companies, and much more.
Sopexa invites you to find out more the gastronomic offerings that France can offer, at The French Pavilion. Meet us and 45 of France's choice F&B companies at FHA 2006 at:
- Event : Food & Hotel Asia 2006
- Venue : The French Pavilion (Hall 2) Singapore Expo
- Date : 25 - 28 April 2006
www.foodnhotelasia.com.sg
Sopexa Media Contact:
Madeleine Tan
Tel: 6222 5017 or 6222 5985
Contact : madeleine.tan@sopexa.com
-> The "Apéritif à la française"
Communiqué - automne 2005
 An opportunity to promote a host of French food and drink products around the world!
On June 2nd of this year, the second edition of the "Apéritif à la française", organised by Sopexa, was a resounding success in 21 countries and 31 cities around the world. From the Lotus Club in New York to the ramparts of the city of Beijing, this comprehensive programme of promotions - co-funded by the French Ministry of Agriculture and Fisheries and by the firms interested in the local target markets - brought together some 20,000 industry professionals and opinion leaders for the opening party on June 2nd. The party kicked off the event's promotional campaign in a number of restaurants, superstores, hypermarkets, wine shops and retail outlets in the participating cities. In the four corners of the world, consumers, whose appetites were whetted by the heavy media coverage of the event, had the opportunity to discover, taste and purchase French food and beverage products in their favourite restaurants and supermarkets.
The success of the 2005 edition with consumers around the globe and the enthusiasm of our partners herald a promising "Apéritif à la française" 2006! In the upcoming edition, special emphasis will be placed on expanding the promotional campaign to reach more consumers throughout the world.
See you Thursday June 1st, 2006 for the third edition!
Come see us at www.aperitifalafrançaise.com anytime!
Contact : aperitifalafrancaise@sopexa.com
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