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October 23th, 2008
SOPEXA SIGNS PARTNERSHIP WITH THE AGRIBUSINESS CHAPTER OF THE FEDERATION OF INDIAN CHAMBERS OF COMMERCE AND INDUSTRY

- In order to promote, improve and develop trade relations and investments in the food and beverage business communities in India and France, Sopexa - which has had an office in India since 2000 - has signed a partnership agreement with the Confederation of Indian Food Trade and Industry (CIFTI-FICCI).

This agreement, signed on 21 October at the SIAL exhibition, institutes a cooperation process aiming to create favourable working relationships for both parties.

In addition to maintaining close, continuous working relationships between the two parties, the terms of the agreement provide for:
regular exchange of technical and marketing information and publications
cooperation to encourage overall understanding of the markets and creation of business opportunities in India and France, to help companies in both countries
regular meetings to assist one another, promote the activities of both parties and work together on subjects of common interest in the agribusiness sector


The CIFTI-FICCI, a branch of the Federation of Indian Chambers of Commerce and Industry, was founded in 1985 to provide specific services to the high-growth-potential agribusiness industry in the broad sense. The FICCI, created in 1927, has a membership of around 2,000 firms from various sectors and more than 500 regional Chambers, associations and organisations that directly and indirectly represent over 250,000 companies.
The CIFTI-FICCI’s missions cover a very wide range of activities in the food and beverage trade. The CIFTI-FICCI acts not only as a platform for interaction between the Indian government and industry, but also provides market information to agribusiness firms and companies in related sectors. Finally, it also gives institutional support to the agribusiness trade, the restaurant and catering sector and food and beverage companies.

Sopexa, founded in 1961, is the key partner for French agribusiness professionals. A specialist in marketing and communication for the food and drinks industry, Sopexa provides firms with tailor-made solutions to make their products and brands a success in France and worldwide. Every year, over 1,500 firms and 150 industry associations trust Sopexa, namely for the “in-the-field” experience of its integrated network, featuring 285 bicultural experts in 28 countries on 4 continents.
In addition, as part of its Public Service Delegation (DSP) mission from the French Ministry of Agriculture and Fisheries, Sopexa acts as an advisor to the State for the promotion of French agricultural, food and beverage products. In this capacity, it designs and runs a number operations to promote French food culture and supports the country’s exporting firms, namely by managing the French Pavilions at major agribusiness trade shows and organising small-scale exhibitions on specific themes, the 24H Expos.