3 complementary assets serve our clients' interests - commitment, expertise and openness.

 

Our commitment to the agribusiness sector


Our teams act solely in the field of agribusiness and are dedicated to promoting French products on behalf of various sectors and producers. In particular, they work to promote the interests of all food and drink product sectors: wines and spirits, fruit and vegetables, meat and dairy products, fish and processed foods as well as livestock.

Find out more about French agribusiness partners.


This high degree of specialisation fuelled by ongoing contact with key agribusiness players in France and international markets, enables our teams to have a global perspective:

  • on issues common to all French agribusiness products;
  • on specific marketing issues.

It is on the basis of this dedication and expertise that for the last 40 years, French authorities have entrusted Sopexa with the more broadly-based mission of promoting French food culture throughout the world. This, in turn, encourages a wider interest in French products, and consequently higher sales.

Find out more about our broad-based mission

 

Our comprehensive expertise in marketing and communications


Sopexa offers its clients marketing and communications services covering all aspects of the business and including all facets of communication based on 9 specific areas of in-house and complementary expertise:

  • global marketing and communications consulting,
  • market research and surveys,
  • advertising and media strategy,
  • trade marketing and sales promotion,
  • motivation and training activities for the trade,
  • press relations, event management and public relations,
  • crisis communication and management,
  • multimedia,
  • international exhibitions.

Every issue faced by the client is examined and the most appropriate solution recommended.

Whichever area of agribusiness you are in, and however specialised your company may be, our teams have all the operational expertise necessary to create promotional operations designed to give your brands and products a high, impactful profile.

Find out more about our services

 

Our international scope via an integrated operational network


Multi-cultural teams attentive to client needs, partners and markets: the 300 Sopexa team members are open to the international dimension of agribusiness.

In France, teams at our Head Office co-ordinate operations throughout many countries. They are backed by 170 multi-cultural partners established throughout 90% of France's main export markets working alongside our clients to implement their local operations.
In close touch with French players in the sector, our teams also have direct contact with international networks and local opinion-shapers in foreign markets. They are fully integrated into the economic fabric of each market.

Sopexa stands out by being in the unique position of combining three key assets which make it the ideal partner for players in this sector - its worldwide knowledge of agribusiness networks, markets and practices.

Find out more about our international network.

For the latest update on world agribusiness news.